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Llama
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The team
Our experience
Why we are here
Business Strategy
Social Media & Influencer Strategy
SEO Strategy
CRM and Loyalty
Advisor
Connector
Projects
Sustainable Llamas
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Two Day Marketing Health Check
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Join TraMP
Travel Marketing Awards 2025
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Aviation Marketing in 2025: What We Learned at The Telegraph's Aviation Huddle
Dan Caplin 17/12/2025 Dan Caplin 17/12/2025

Aviation Marketing in 2025: What We Learned at The Telegraph's Aviation Huddle

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2026: Less Noise, More Intent
Heath Heise 17/12/2025 Heath Heise 17/12/2025

2026: Less Noise, More Intent

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Llama's 2025: Strategy remains King.
Andrew Shelton 17/12/2025 Andrew Shelton 17/12/2025

Llama's 2025: Strategy remains King.

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WTM 2025. Three Signals That Will Shape Travel Marketing in 2026
Dan Caplin 19/11/2025 Dan Caplin 19/11/2025

WTM 2025. Three Signals That Will Shape Travel Marketing in 2026

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Too Much of a Good Thing? Is Luxury Starting to Lose Its Lustre
Heath Heise 19/11/2025 Heath Heise 19/11/2025

Too Much of a Good Thing? Is Luxury Starting to Lose Its Lustre

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Marketing Pulse Check: Are You Actually in Good Shape?
Dan Caplin 19/11/2025 Dan Caplin 19/11/2025

Marketing Pulse Check: Are You Actually in Good Shape?

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Are You Ready for 2026? Why Strategy Matters More Than Ever
Andrew Shelton 19/11/2025 Andrew Shelton 19/11/2025

Are You Ready for 2026? Why Strategy Matters More Than Ever

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Travel marketing takeaways from ABTA’s 2025 Holiday Habits report
Phil Bloomfield 17/10/2025 Phil Bloomfield 17/10/2025

Travel marketing takeaways from ABTA’s 2025 Holiday Habits report

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Remaining agile in uncertain times, being serious about AI and being uncomfortably excited.
Andrew Shelton 17/10/2025 Andrew Shelton 17/10/2025

Remaining agile in uncertain times, being serious about AI and being uncomfortably excited.

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Why Cruise Marketing Demands a Different Strategic Playbook
Dan Caplin 17/10/2025 Dan Caplin 17/10/2025

Why Cruise Marketing Demands a Different Strategic Playbook

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So, You Want to Be Head of Marketing for a Travel Business?
Andrew Shelton 05/09/2025 Andrew Shelton 05/09/2025

So, You Want to Be Head of Marketing for a Travel Business?

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What Llama Actually Does (And Why We Need to Be Clearer About It)
Andrew Shelton 05/09/2025 Andrew Shelton 05/09/2025

What Llama Actually Does (And Why We Need to Be Clearer About It)

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How Good Is Your Marketing Strategy? (And How Would You Even Know?)
Andrew Shelton 05/09/2025 Andrew Shelton 05/09/2025

How Good Is Your Marketing Strategy? (And How Would You Even Know?)

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A Night of Triumph: Celebrating Excellence at the Travel Marketing Awards in London
Andrew Shelton 21/07/2025 Andrew Shelton 21/07/2025

A Night of Triumph: Celebrating Excellence at the Travel Marketing Awards in London

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Llama and The Telegraph Set Sail: Our first Cruise Marketing Huddle
Andrew Shelton 21/07/2025 Andrew Shelton 21/07/2025

Llama and The Telegraph Set Sail: Our first Cruise Marketing Huddle

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Smarter travel marketing through sustainability data: Travalyst leads the way
Rachel McCaffery 04/07/2025 Rachel McCaffery 04/07/2025

Smarter travel marketing through sustainability data: Travalyst leads the way

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Tik Tok for Travel Agents: Why Now is the Time to Start
Heath Heise 11/06/2025 Heath Heise 11/06/2025

Tik Tok for Travel Agents: Why Now is the Time to Start

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Case Study: Releasing the True Self – How Advantage Travel Partnerships’ Rebrand Realigned Identity with Purpose
Andrew Shelton 10/06/2025 Andrew Shelton 10/06/2025

Case Study: Releasing the True Self – How Advantage Travel Partnerships’ Rebrand Realigned Identity with Purpose

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Unpacking Booking’s 2025 Sustainability Report - What marketers need to know
Rachel McCaffery 07/05/2025 Rachel McCaffery 07/05/2025

Unpacking Booking’s 2025 Sustainability Report - What marketers need to know

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Shining a light: Why celebrating great travel marketing matters (and why The Travel Marketing Awards lead the way)
Heath Heise 30/04/2025 Heath Heise 30/04/2025

Shining a light: Why celebrating great travel marketing matters (and why The Travel Marketing Awards lead the way)

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